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2009-06-25

Adams-Wowternet-Google 企業網上營銷研討會

網上營銷的方法是逆市發展的最佳辦法!

由WOWternet (www.wowternet.com) 主辦之企業網上營銷研討會上, Adams 首席顧問關廣智先生指出,無論大小企業在逆市中取勝就要用網上營銷(e-Marketing)的方法, 據電訊管理局五月份之公佈,全港已有78%家庭已安裝寬頻上網(即有196萬家庭)。而網上營銷已逐漸成為非常重要的廣告媒體, 而企業於網上媒體之消費亦持續有顯著之增長。

關廣智指出, 企業若要成功於網上推廣她們的服務和產品,一定要好好地做好她們的網站,而網站的外表、功能和內容往往都被企業所忽視, 市場推廣部也經常假手於IT部門管理而缺乏策略。

現時網上營銷的渠道已經發展得比以前成熟而有效, 但太多企業仍然對這新興的媒介非常陌生,據關廣智估計, 企業如果現在能開始嘗試應用網上營銷的方法來逆市發展, 應該於9個月至1 年後就能超越其他競爭對手, 否則必然被人淘汰!

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媒體贊助

2009-06-18 SMBWorld Seminar Series (1) 以「變」應萬變 Transforming Through Crisis

 

2009-05-26

2009-05-26 TVB Pearl Money Magazine Interview

Young people"...really have to know how big is your target Total Available Market..." in order to succeed!

 

Adams Company Limited’s Principal Consultant, Matthew Kwan is being interviewed by TVB - Pearl's Money Magazine (from 16.28mins) to comment on how entrepreneurs should run their startup businesses.  Matthew Kwan emphasized that young people"...really have to know how big is your target Total Available Market..." in order to succeed.

tvb.com

 

 

 

 

 

2009-05-16

Adams Company Limited is officially appointed as Authorized Dealer of HKBN (Hong Kong Broadband www.hkbn.net) focusing to provide innovative solutions to Business customers.  More details can be found on www.adamshk.com/HKBN_offers.htm

 

2009-04-03

2009-04-03   Adams-Wisers 抓緊市場先機研討會

Adams 帶你直走到市場的之先

 

市場發展一日千里,要了解市場新趨勢、明白網上營銷的新發展、了解市場資訊及行業內競爭者的資料是企業作出精準市場決策、尋找最大商機的必先條件,白武士有限公司 (Adams) 與慧科訊業有限公司(Wisers) 以科技帶你直走到市場的之先,幫助企業掌握市場資訊,了解競爭者的動態,以前瞻性的市場策略尋找合適商機擴大投資回報。

 

2009-03-05

2009-03-05   Adams-Wharf  最有效電郵行銷必殺技

Adams 為中小企帶來高效電郵行銷渠道

 

eDM – 電子電郵是眾所周知的營銷推廣,白武士有限公司 (Adams) 為中小企帶來高效電郵行銷渠道,配合九倉電訊 (WeB-eM) 服務將各公司的資訊有效率地發放給目標顧客群(Targeted Customers),確保客戶可有效率地完成各項推廣項目。

 

 

 

2009-02-20

CUHK - Varsity Magazine interview

“Successful entrepreneurship is not a matter of age!”

During an interview by the official magazine “Varsity” of the Chinese University of Hong Kong, Adams Company Limited’s Principal Consultant, Matthew Kwan, pointed out that successful entrepreneurship is not a matter of age but proper planning and execution.

In order to plan properly, 5C’s of business planning proposed by Matthew Kwan serves as the cornerstone of succeed for enterprises large or small.

 

2008-12-23 Adams Company Limited appointed as Authorized Reseller of Email Marketer Business Edition Plus by Well Develop International Limited.

Successful Mailing List Software and Targeted Email Marketing Solution! The Most Cost Effective and Reliable Way to Do Permission-Based Direct Email Marketing, Create and Send effective Opt-in Email Newsletter Campaign in Minutes!
 

Email Marketer is a professional email newsletter software and opt-in email marketing software for targeted mailing list building, email campaigns creating, bulk mailing, and open and click tracking at your own computer.
 

2008-12-10

TDC World SME Expo - e-Marketing Symposium (HKCEC)

“Sales Oriented is the most important success factor for e-Marketing”

 

Adams Company Limited’s Principal Consultant, Matthew Kwan, proposed that “Sales Oriented” is the most important success factor for e-Marketing during his dynamic and attractive presentation at Hong Kong Trade Development Council – World SME Expo 2008: e-Marketing Symposium.

 

The venue of the Symposium was filled with people and they were excited to here from Matthew Kwan the strategy for highest return on investment of e-Marketing.

 

2008-12-09

CMA-DTTN SME MoneyWise Forum: Technology to win during Financial Tsunami (CMA, Central HQ)

“Technology is useless if it can’t help enterprises to get more sales and save operational costs.”

 

Adams Company Limited’s Principal Consultant, Matthew Kwan, emphasized that no matter what technology trend it may come, it is useless if it can’t help enterprises to get more sales and save operational costs during his inspiring speech in front the audience who attended The Chinese Manufacturers' Association of Hong Kong (CMA) and DTTN seminar on SME MoneyWise Forum: Technology to win during Financial Tsunami.

 

Matthew Kwan also highlighted the most important technologies that enterprises must know in 2009 to gain the highest return on investments in the financial tsunami.

 

2008-12-05

SMBWorld Magazine 2008 Best SMB Solutions Award Opening Speech (Marriott Hotel)

“There are still Opportunities even in Financial Tsunami if we know how Enterprises think!” 

 

Matthew Kwan, Principal Consultant of Adams was invited by SMBWorld Magazine as guest of honor to deliver the encouraging opening speech at the annual event of awards prize presentation of SMBWord Magazine Best IT Solutions Award.  Matthew Kwan reminded industry leaders of awardees that are still opportunities even in Financial Tsunami if we know how business managers think in terms of “Finding Money - Capital”, “Generating Money – Sales/Marketing” and “Saving Money – Operations Control”.  Kwan also emphasized that IT vendors sometimes are too focused in talking about saving costs but not the other 2 areas which are very important considerations in times like this.

 

2008-11-12  

社會福利署「創業展才能」致勝行銷攻略-講座及工作坊 (HK Cultural Centre)

「為社會服務帶來另一角度的元素,可嘗試打破傳統的框架!」

 

 

由白武士有限公司首席顧問關廣智先生主講,超過160人次來自26間社會服務機構參加是次講座及工作坊內容探討行銷概念及e-世代的行銷模式,以實務性的方向與建議,讓參與者建立基本行銷邏輯及有序的思路模式,從而掌握黃金行銷攻略,協助企業突顯產品/服務優勢,打造競爭力。市場競爭劇烈,不論企業大小,只有實踐有效的行銷,才能抓緊商機,掌握與客戶之間溝通的管道及生存的命脈。但企業資源有限,行銷的方式千千萬萬種,企業應怎樣因應商業環境及自己的特性,選擇適合的方式與預算,擬訂有效的行銷方案。

學員回應:

為社會服務帶來另一角度的元素,可嘗試打破傳統的框架!

The information & knowledge is inspirative!

Quiz inspire our thinking!

欣賞講者列出的例子,容易明白。

講者的實戰經驗對我十分有參考價值,謝謝MCO及關先生的悉心安排!

有效地認識現時社會上有效的行銷方式及知識。
 

2008-11-05

Rotary Club Dinner Speech (Le Manege, Central)

"...there are simple tricks that you can win business with e-Marketing.."

Invited by Rotary Club of Lan Kwai Fong as guest of honor, Matthew Kwan, Principal Consultant of Adams Company Limited spoke on how to be successful with e-Marketing.  "...there are simple tricks that you can win business with e-Marketing.." as pointed by Matthew Kwan, leaders in Rotary Club were amazed by the insightful knowledge being presented.

 

2008-10-25

Cougars Career Forum Fall 2008 金融海嘯:絕處求勝 (Baptist University)

"Be Passionate and Brave for the Future Ahead!"

 

Alongside with experienced leaders in the society of different sectors including logistics, advertising & creative and entertainment industries, Matthew Kwan, Principal Consultant of Adams was invited by Cougars Group (HK) Ltd. as guest of honor to speak at the Career Forum of the Joint Universities event in Hong Kong Baptist University of the topic "Surfing on the Financial Tidal Wave".  Matthew Kwan's speech was inspirational and he encouraged the university students to stay hopeful and be brave for the challenge ahead. "Only those who are seriously enough can survive the Tidal Wave!"

 

 

2008-10-03

HKPC-HKITF 棋先一著- 新世代宣傳推廣竅門 (HK Productivity Council)

大部分公司都未能掌握電子宣傳與導向性網站不可分割的關係

白武士有限公司首席顧問關廣智先生被香港資訊科技商會邀請,為棋先一著- 新世代宣傳推廣竅門座談會主講嘉賓,他詳細地講解成功的電子宣傳與導向性網站不可分割的關係,並針對香港零售及美容市場需要,提出互聯網推廣,網上廣告,善用媒體的公關宣傳活動作的建議,為一眾出席者帶來新的啟示及亦提供不同的市務推擴方案。

 

2008-08-21

Matthew Kwan, Principal Consultant of Adams was invited by General Agents Managers Association (GAMA) of Hong Kong to speak on Leading a Performing Team at their Annual Conference of GAMA Day in Hong Kong Convention & Exhibition Centre.  Speech contents including Leaders' 7 Bahaviours, Management Task Cycle (MTC) and becoming an attractive Mentor.

2008-08-08

Matthew Kwan, Principal Consultant of Adams was invited by Love Your Neighbourhood Movement (www.loveyourneighbourhood.com) as guest of honor and judge for Vocational Discipleship Program of Hung Fook Tong (www.hungfooktong.com).  The 3 weeks program was designed to support college students in Business or Marketing disciplines to have practical & real life experiences during summer vacation for their future integration to the society.

2008-07-21

Adams launched a brand new blog called e-Marketing Campaign Insights (http://e-campaign.blogspot.com) dedicated to share knowledge about how to do successfully and effective e-Marketing.

 

2008-07-04

SME MoneyWise Forum 2 - Extraordinary Line Up of e-Marketeers Line up to Present the latest trends of e-Marketing Strategy.

Organized by Adams & Vis Communications Consultancy the second of the series "SME MoneyWise Forum 2" captured the eyes & ears of the attendees on July 4, 2008.  It was an extraordinary line up renowned experts in the fields of Public Relations and e-Marketing.  The audience was so excited and participated very exciting discussions of how to maximize their return on investment with Public Relations & e-Marketing when they can directly engage with the leading experts including Felix Poon of Vis Communications, Barry Lau of Matrix Marketing, Edmund Li of Well Synergy, Daniel Chan of AsiaPac, Alan Cheng of Technolger.

2008-05-09

Adams jointly launched SuperBanner & Textlink e-Advertising services with Matrix Marketing's, one of the largest website advertising platform in Hong Kong.  Additional marketing opportunities include sales coupon promotions and discuss.com.hk inner group banner advertisements.  More details...

 

2008-04-08

SME MoneyWise Forum - Very Positive Response (www.adamshk.com/moneywiseforum.htm)

 

Organized by Adams & Vis Communications Consultancy the first of the series "SME MoneyWise Forum" was very well responded by audience on April 8, 2008.  The three hours seminar attracted representatives and owners of different industries of SME segment.  The keynote speakers are Matthew Kwan (Principal Consultant of Adams Company Ltd), Felix Poon (Managing Director of Vis Communications Consultancy) and Barry Lau (Account Director of Matrix Marketing) focusing on how to get the maximum return from e-Marketing and Press/Media by using innovative web-marketing channels.  The forum provided a number of creative ideas to the audience to increase their promotion ability in this most competitive business environment.  The messages were very well received and the audience dynamics and interactions were exceptionally high.  The next event of this series is going to be held on June. 

2008-03-13

Adams Company Limited’s Principal Consultant, Matthew Kwan, claimed during his presentation at SMe-strategy Forum 2008 (www.sme-strategyforum.com) being held at Hong Kong Convention and Exhibition Centre on March 11, 2008 that most enterprises big and small fail to maximize their return on investment with their e-Marketing activities.

Matthew Kwan emphasized that in order to maximize e-Marketing effort, corporate websites must follow a “4C” blueprint which are: Customer Oriented, Context Driven Content, Call To Action and  Community

Read full details

 

 

2008-02-26

Matthew Kwan, Principal Consultant of Adams was invited by IBM as IBM SME Express Advantage Solutions Day - Executive Forum Panel Moderator.  Panel Speakers includes:

  • Derek Ling - Group IT Manager, Luk Fook Group

  • Alice Lai - Research Manager Channel, Alliance, & Partnership, IDC

  • Danny Lau - Chairman, HKSME 香港中小企聯合會

  • Savio Ng - Executive, Business Partner Organization, IBM

Detailed Panel Speakers Intro

 

IBM Express Advantage Event Webcast: Click here

 

 

 

2007-12-06

Matthew Kwan, Principal Consultant of Adams was one of the guests of honor and judges on the judge panel for SMBWorld IT Awards of SMBWorld Magazine, the only SMB IT magazine in Hong Kong.

2007-11-16

Adams launched brand new SME Monthly Accounting Service Solutions using MYOB Premier Accounting Software Service, most cost-effective accounting outsourcing solution.

MYOB

2007-11-01

Adams launched comprehensive Loan & Syndication Advisory Service to support SME companies for development of their business through working with a number of major banks in Hong Kong.

 

 

2007-09-07

Matthew Kwan, Principal Consultant of Adams was guest of honor speaking on the topic of "Leading with POWER" Leadership seminar being organized by Network J. emphasizing "Do the Right Things Right!"

2007-08-06

Adams launched innovative 1000 Keywords Web Keywords EasyPost  Posting Service with Custom design advertising title & content design for your industry to achieve highest potential return for businesses.

2007-07-25

Matthew Kwan, Principal Consultant of Adams was speaking at the panel discussion at SMe-strategy Forum being organized by e21 & Questex Hong Kong highlighting the necessity of e-Marketing in this Internet Age.

2007-06-21

Adams launched SME Instant Web Package to SME customers with comprehensive products & services content management system (CMS) at a very affordable price.

 

2007-03-07

PatronSoft appointed Adams as their official sales & marketing channel for its Wireless Access Management Software, FirstSpotTM, in Hong Kong

 

2007-01-17

Questex Media's Enterprise Innovation portal invited Matthew Kwan, Principal Consultant of Adams to be the SME Innovation e-newsletter's Business Insights columnist. See details...

 

2007-01-11

FormalWin appointed Adams as their marketing arm for Whampoa Mission - World Class Enterprise Training Series from the famous military school of China (Huang Pu Military School, Guangdong)  See details...

 

2006-11-04

Grand Opening

 

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Please do share your need with us.  We shall have the solutions for you!


 

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Last modified: 02/10/10